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Many say that we have seen three wars in our lifetime: 9/11, the housing crisis, and the most current one, Coronavirus.

In the background, looming like an avatar for death, are cities covered in billowing smog from factories, blackened skies, and people gasping for the last bit of fresh air.  

Let us not forget the ongoing battle for clean air, fuel, and water….

In the race for power among competing foreign nations, many have pushed for industrialization to develop economic and social prowess. Toys, weaponry, and clothes all became commodities as a result of mass production, delighting many. 

It has been about 250 years since the industrial revolution and not much has changed in the fight to mitigate what we now call the climate crisis. Profits have been prioritized over well-being, as safety has taken a back seat to ease of life.

Climate change is something that is often overlooked by many who view the phenomenon as a “hoax” and question its existence due to lack of awareness and miseducation.

Is what we have done to our planet acceptable given the benefits of industries? What more can we do? Was this a problem waiting to happen?

These are questions we must ask ourselves daily, and frankly there isn’t a straightforward answer. Every individual, however, can make a change, and that’s what The Incentive, a climate change news publication built by a team of bay area high schoolers, is tackling head-on.

Founded by – Arun Balaji, Kaushal Kumar, and Sudhit Rao – juniors at Monta Vista High School, The Incentive joins the climate change movement and shakes things up.

The Incentive’s goal is to create a platform where people can receive reliable information regarding the implications of climate change. They are moving away from the average, uninspired, and repetitive news site that only reports on how climate change is impacting the environment. The Incentive’s angles on climate change are novel, as they take a look at the economy, societal culture, and local policy to frame their narratives. 

Imaged pulled from The Incentive website.

Part of their mission is to raise local awareness on the more subtle impacts of climate change by involving the next generation. In order to accomplish this, they have worked with middle school teachers in their community to increase the environmental literacy of their students by engaging with articles on The Incentive.

The organization strives to expand across the United States and turn their non-profit into a global institution. Currently, they have two affiliated chapters – one in New York and the other in Virginia – that are working to make an impact in their respective communities. They encourage their chapters to attend city council meetings, reach out to schools in their area to incorporate our website, attend climate change rallies, or create a club at their school. 

Due to collective efforts, the publication has managed to garner thousands of monthly viewers. Next steps include creating more chapters of The Incentive across several states and countries. If you are interested, here is a link to learn more about their outreach program.

The Incentive team hopes that through their publication and outreach, they will be able to make a significant impact on mitigating climate change and are strong believers that any individual, no matter their background or power can make an impact on mitigating climate change. All it takes is focus and dedication for any individual to make an impact.

Sudhit speaks on behalf of his organization, “We encourage all readers to get on social media and post ways they are mitigating climate change, whether it is planting a tree, telling your friends to do so, or being a full-on activist. It is our planet to save, and we are its last lifeline.”

For more information on The Incentive, follow their Instagram.

Srishti Prabha is the Assistant Editor at India Currents and has worked in low income/affordable housing as an advocate for children, women, and people of color. She is passionate about diversifying spaces, preserving culture, and removing barriers to equity.

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